Merisant Company Global Privacy Policy

Modified on May 25, 2018

Merisant Company and our employees, agents, subsidiaries, and affiliates (collectively, “Merisant,” “we,” “our,” or “us”) are committed to safeguarding your personal information. We have adopted and implemented this privacy policy (“Privacy Policy”) as part of our commitment to protecting your personal information across all of our websites, mobile apps, and other online properties that link to this Privacy Policy (the “Sites”). This Privacy Policy applies only to the Sites, and covers only information collected in connection with your access to and use of the Sites. We encourage you to read this Privacy Policy to learn about how we collect, use, disclose, and protect your personal information and about the choices you can make regarding information you share. Merisant is the entity responsible for processing personal information (i.e., the data controller) under this Privacy Policy.

Because we are a global company, this Privacy Policy takes into consideration various privacy regulations and frameworks governing the collection, use, maintenance, sharing, and disposition of personal information. Our privacy practices may vary among the countries in which we operate to reflect local practices and legal requirements. In addition, while this Privacy Policy is intended to describe the broadest range of our personal information processing activities globally, the processing activities in some jurisdictions may be more limited based on restrictions under local laws or based on the products and services being offered.

Additional information relating to our practices and the rights of residents in specific countries is provided at the end of the Privacy Policy in the Country-Specific Notices section.

Consent to Privacy Policy

By using the Sites, you are agreeing to the practices described in this Privacy Policy and you expressly consent to provide all personal information to Merisant through the Sites, including by email, blog post, or social media, as well as to processing by automated or non-automated means, for the purposes indicated in this Privacy Policy and subject to the Terms of Use that apply to the Sites.

Personal Information

Throughout this Privacy Policy, we use the term “personal information” to describe information that can be associated with an identified or identifiable person. “Personal information” may include, but is not limited to, your name, postal address (including billing and shipping addresses), telephone number, email address, payment card number, date of birth, driver’s license number, or national ID number.

Changes to this Privacy Policy

We ask that you read this Privacy Policy from time to time. We may modify this Privacy Policy at any time in our sole discretion. If we make material changes to this Privacy Policy that increase our rights to use personal information we have previously collected about you, we will obtain your consent, where required by law, either through your registered email address or by prominent posting on this page.

The following topics are covered below (click on one of the links below to jump to the listed section):

We may collect information about you when you interact with the Sites, including when you log in to the Sites, create an account, join our mailing list, make a purchase, request a service, request information, communicate with customer service, apply for a job, or upload content to the Sites through various means, including your social media account, which may feed information to the Sites. The information that we may collect includes, but is not limited to, the following:

We may automatically collect information about the devices that you use to interact with the Sites, as well as information about how you interact with the Sites. The information that we automatically collect may include, but is not limited to, the following:

The information that we collect may be associated with any personal information that you have provided to us.

Your Precise Geolocation. When you interact with the Sites, you may be asked for permission to allow us to collect your precise geolocation information. If you consent to such collection, we may use this information to provide you location-based or targeted advertisements and social media posts; to locate our nearby retail or distribution partners; or for analytics purposes. You may discontinue our collection and use of geolocation information by changing the settings on your browser or mobile device.

Our Sites are general audience Sites not directed at children under the age of 13. If we obtain actual knowledge that any information we collect has been provided by a child under the age of 13, we will promptly delete that information.

We may use the information we collect about you to do the following:

Provide Products, Services, and Other Information, including Advertising, That May Interest You

Manage and Improve our Business Operations

Ensure a Secure Online Environment and Comply with Legal Requirements  

Profiling. We may use your personal information to develop a personal profile about you to allow us, for example, to treat you in a more personal way as part of our customer outreach.

Opt-Out Policy. If you no longer want to receive marketing emails from us, please follow the “unsubscribe” instructions in the email you receive from us. We will process your request within a reasonable period of time. We are not responsible for removing your personal information from lists of any third party, such as a business partner, that has previously been provided with your information under this Privacy Policy. Where required by law, Merisant will take reasonable steps to inform the applicable third parties of your request.

Analytics. We may use third-party analytics services, such as Google Analytics, on our Sites. The analytics providers may use technologies such as cookies, web server logs, and web beacons to help us analyze visitors’ use of our Sites. The information collected through these technologies, including your IP address, may be disclosed to the analytics providers and other relevant third parties that use the information to analyze the use of the Sites.

We do not track customers over time and across third party websites to provide targeted advertising and therefore we do not respond to Do Not Track signals.

We may share your information with our affiliates and subsidiaries for the purposes described in this Privacy Policy, and with third-party service providers who perform services and functions on our behalf to support our interactions with you, including, for example, processing or providing our products and services, sending you advertisements for our products, administering surveys or contests, hosting product reviews, or otherwise communicating with you.

In addition, as noted above, we may share your information with third-party analytics companies for the purpose of conducting research about how our Sites are used and what products and services consumers prefer. These third parties use this information to provide us the services and perform the functions for which we have contracted.

We also may provide to third parties, including other businesses and members of the public, aggregated statistical data showing general usage patterns and statistics, interactions, and transactions with our Sites. This data does not personally identify you or provide specific information about individual usage.

We also may share your information with third parties, including law enforcement authorities, where we determine that doing so is appropriate to:

Our Sites may allow you to sign in to your social network accounts, including, but not limited to, Facebook, Twitter, Instagram, and Pinterest, and associate them with our Sites. By using this functionality, you give us permission to access all of the elements of your social network profile information that you have made available to be shared and to use it in accordance with the social network’s terms of use and this Privacy Policy. Please refer to the privacy settings on your social network account for information about what information is shared with us and other connected applications and to manage the information that is shared through your account, including information about your activities while using the Sites.

If you would like to disconnect a social network account from the Sites, refer to the settings of your social network account and its provider.

When you visit our Sites, we may place pieces of code, commonly referred to as “cookies,” or use similar technology (such as web beacons or browser-based local storage) on your devices. Where permitted by law, we may begin collecting information as soon as you visit the Sites. By using the Sites, you permit us to collect and use your information in accordance with this Privacy Policy. We may use cookies to customize your visits to the Sites, track usage patterns on the Sites, or analyze activity online.

Your internet browser or mobile device may allow you to block the transmission of certain information. For example, you may be able to configure your browser to notify you when you receive certain types of cookies, restrict or disable certain cookies, or block cookies altogether. You also may be able to delete certain cookies, called Flash cookies, by visiting the Adobe Flash Website Storage Settings Panel and Global Storage Settings Panel. You may choose to enable these options, but doing so may prevent you from using many of the core features and functions available on the Sites.

We have implemented an information security program that includes administrative, technical, and physical controls that are designed to reasonably safeguard information that can individually identify you.

You can unsubscribe to email, text, or other messages through your account settings or by following the instructions contained in the message. You also may ask us to update your information by contacting us at Unless you direct us otherwise, we reserve the right to retain your personal information to the maximum extent permitted by applicable law.

Third parties, including, but not limited to, advertisers, website hosting providers and digital marketers, may collect information about your activities over time and across different websites when you use the Sites. These third parties also may provide us with data collection, reporting, ad response measurement, analytical information, and assist with the delivery of relevant marketing messages and advertisements. These third parties may view, edit, or set their own cookies. The use of these technologies by these third parties is subject to their own privacy policies and is not covered by this Privacy Policy. Many third-parties, and some web browsers and mobile devices, allow you to opt out of third-party data collection.

Our Sites may use Google Analytics for advertising to collect analytics about how you use our Sites. We may use the Google Analytics cookie and Google advertising cookies together in order to collect data for advertising purposes. You can opt out of Google Analytics using Google’s Ad Settings, or by using the Google Analytics Opt-Out Browser Add-on. You also may opt out of tracking and receiving targeted advertisements on your mobile device by some mobile advertising companies and other similar entities by downloading the App Choices app at

We reserve the right to disclose and transfer all information related to the Sites, including personal information:

Merisant is a global company and may collect and process information in countries throughout the world. Therefore, subject to applicable laws, your personal information may be located and processed in a country where Merisant does business, other than your country of residence or the country from which you provided Merisant with your personal information. These other countries may not have the same data protection laws as the country in which you reside.

In addition, we may transfer the personal information we collect about you through the Sites to our affiliates, subsidiaries, and service providers in other countries, such as to the United States, for the purposes described above. When we transfer your personal information to another country, we do so in accordance with applicable law.

When we transfer personal information from the European Economic Area (EEA), the United Kingdom (UK) or Switzerland to non-EEA and UK countries, we rely on approved data transfer mechanisms, such as Standard Contract Clauses, which may be requested by contacting us at By providing us with your information through the Sites, you consent to this collection, processing, and transfer of your personal information.

Our Sites may contain links to other websites for your convenience and information. These websites may be operated by companies not affiliated with us. We strongly suggest that you review the privacy policies or notices of linked websites that you visit. We are not responsible for the content of any websites that are not affiliated with us, use of those websites, or the privacy practices of those websites.

The providers of third-party plug-ins, such as social networking tools, on our Sites may use automated means to collect information regarding your use of the Sites and your interactions with these features. This information is governed by the privacy policies of the providers of the third-party plug-ins. To the extent permitted by law, we are not responsible for these third-party plug-in providers’ privacy practices.

The following additional notices apply to residents of particular jurisdictions:

Notice to Residents of the United Kingdom, European Union, and Other Non-U.S. Countries

Merisant processes personal information for the purposes described above. In some situations, the collection of personal information may be required for the operation of our Sites or to provide you with certain products or services. If we use the information in other ways, we will provide you with specific notice at the time of collection.

The Legal Basis for Processing your Information

We process personal information where we have a legal basis to do so. The legal basis we will rely on will, in almost all situations, be one of the following:

If we intend to further process personal information that we have collected for a purpose other than that for which it was originally collected, we will provide you with information about this secondary purpose and any additional information necessary to ensure fair and transparent processing, before we engage in further processing.

Cookie Policy

This Cookie Policy explains what cookies are and how and why they may be stored on and accessed from your device when you use or visit our Sites. This Cookie Policy should be read together with the rest of this Privacy Policy and our applicable Terms of Use.

By consenting to the use of cookies, you agree that we can store and access cookies as described in this Cookie Policy.

What are cookies?

A cookie is a small text file that can be stored on and accessed from your device when you visit one of our Sites, to the extent that you consent. This allows our Sites to distinguish your device from those of other users of the Sites. You can find more information at and

How do our Sites use cookies?

We may use cookies to identify you and your interests and to track your use of our Sites. We also may use cookies to control access to certain content of our Sites, protect the Sites, and to process any requests you make.

To administer our Sites and for research purposes, we may contract with third-party service providers to track and analyze statistical information about usage of, and volume of traffic on our Sites. These third-party service providers may use persistent cookies to help us improve the user experience, manage content on our Sites, and track user behavior.

We also may contract with third-party service providers to send emails to users who have provided us with their contact information. To help measure and improve the effectiveness of our email communications, the third-party service providers may drop cookies on users’ devices. All data that these third-party service providers collect on behalf of Merisant will be used solely by or on behalf of us and will be shared externally only on an anonymous, aggregated basis.

We may use the following types of cookies for the described purposes:

Cookie TypePurpose
Strictly Necessary/TechnicalThese cookies are necessary to allow us to operate our Sites so you can access the Sites as you have requested. These cookies, for example, let us recognize that you have created an account and have logged into that account to access Site content. They also include cookies that enable us to remember your previous actions within the same browsing session and secure our Sites.
Analytical/PerformanceThese cookies are used by us or our business partners to analyze how our Sites are used and how they are performing. For example, these cookies track what pages are most frequently visited and from what locations our visitors arrive. If you subscribe to a newsletter or otherwise register with our Sites, these cookies may be correlated to you.
FunctionalityThese cookies let us operate our Sites in accordance with the choices you make. These cookies permit us to “remember” you between visits. For instance, we will recognize your user name and remember how you customized our Sites by, for example, adjusting text size, languages, fonts, and other parts of the Sites that are alterable, and provide you with the same customizations during future visits to the Sites.
Profiling, Targeting, and/or AdvertisingWe may use cookies to collect data about your online activity and identify your interests so that we can provide advertising that is most relevant to you. You can opt out of receiving interest-based advertising from us as described below in the Your Rights section.
Third-Party AdvertisingWe may allow our business partners to use cookies on our Sites for the same purposes identified above, including collecting information about your online activities over time and across different websites. The business partners that generate these cookies have their own privacy policies, and may use their cookies to target advertising to you on other websites, based on your visit to our Sites.

How do I refuse or withdraw my consent to the use of cookies?

If you do not want cookies to be dropped on your device, you can adjust the setting of your internet browser to reject the setting of all or some cookies and to alert you when a cookie is placed on your device. For further information about how to do so, please refer to your browser ‘help,’ ‘tool,’ or ‘edit’ section or visit Please note that if you use your browser settings to block all cookies (including strictly necessary cookies) you may not be able to access or use all or part or certain functionalities of our Sites.

If you want to remove previously-stored cookies, you can manually delete them at any time. However, this will not prevent our Sites from placing cookies on your device in the future, unless and until you adjust your internet browser setting as described above.

For more information about the development of user profiles and the use of targeting/advertising cookies, please see if you are located in the European Union.

Your Choice to Provide Information

You can choose not to provide personal information to Merisant by refraining from, among other things, making purchases, using our services, applying for a job, and requesting information. You also may refrain from submitting information directly to us. However, if you do not provide personal information when requested, we may not be able to provide you with the full range of our products and services, or with information about our products, services, promotions, and other opportunities.

We reserve the right to store your personal information to the maximum extent permitted by applicable law.

Your Rights

You have certain rights regarding the personal information that we maintain about you, which in certain circumstances you will be able to exercise. These rights are as follows:

Subject to applicable law, we will comply with your request as soon as practicable, and in any event, within not more than 1 month after receiving a valid request. If your request is particularly complicated, we may have to extend this period to 2 months. Any request to exercise these rights will be assessed in accordance with applicable law and there may be circumstances where we are not legally required to comply with your request. For example, we may reject requests that we determine are unreasonably repetitive or that risk the privacy of others. Access and correction requests may be done for free, unless they are repetitive, excessive or unfounded, in which case we may charge you the administrative costs we have incurred handling the request.

Some of these rights can be exercised online via your account. For example, you can review, modify, and delete certain information relating to your use of our Sites and unsubscribe to email, text, or other messages. If you are unable to manage your request via your online account then please contact us at

Right to Opt Out of Marketing or Withdraw Consent

In addition, you may at any time tell us not to send you marketing communications by email by clicking on the “unsubscribe” link within the marketing emails you receive from us or by contacting us as indicated below. We will apply your preferences going forward, subject to applicable law.

In some circumstances, withdrawing your consent to Merisant’s use or disclosure of your personal information will mean that you will not be able to take advantage of certain Merisant products and services.


If you are unhappy or have concerns about the way in which we have handled your personal information, please contact us (see “How You Can Contact Us”) so that we can try to resolve the issue. We encourage you to get in touch with us first; however, you also have the right to lodge a complaint with the applicable supervisory authority.

Please contact us if you have any questions or comments about our privacy practices or this Privacy Policy. You can reach us by email at You also can write to us at:

Merisant UK, Ltd.
Legal Department
St Johns Court, Easton Street
High Wycombe HP11 1JX
United Kingdom